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Behavioural data is rocket fuel
The most valuable of all forms of data is behavioural data – the new rocket fuel for your organisation.
How to install Google Optimize in 3 steps (updated 2020)
Google Optimize has updated its preferred installation method, which makes the installation much more straightforward. We give you 3 steps to follow!
Most read posts
The best ways to avoid flickering (not to f*ck up your awesome A/B test)
By Simon Dahla 22 August, 2017
Users vs Sessions, how to avoid looking at conversion rates that can be 85 % wrong
By Erik Öhlén 12 April, 2017
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The 21 Most Frequently Asked Questions About A/B testing
By Anders Nordling-Danils & Sofia Staaf 17 February, 2020
The best ways to avoid flickering (not to f*ck up your awesome A/B test)
By Simon Dahla 22 August, 2017
Users vs Sessions, how to avoid looking at conversion rates that can be 85 % wrong
By Erik Öhlén 12 April, 2017