Latest posts
The Conversion Jam is back
This year Christmas comes early! Why? Because the Conversion Jam is back! And not just back, it’s back like, “No brakes, full-on, pedal-to-the-metal” kind of back. It’ll be like the three years of missed Jams packed into one. Buckle up and get ready for a wild ride! Get in front of the lines – Get […]
HEAT meet – A hypothesis creation workshop
Heard someone in your organization mention the word HEAT meet and you are now left curious? Look no further – you have come to the original source of this mysteriously named ideation session that will change your life for the better and make you work in a more data-driven way. Ps. If you read all […]
Most read posts
The best ways to avoid flickering (not to f*ck up your awesome A/B test)
By Simon Dahla 22 August, 2017
Users vs Sessions, how to avoid looking at conversion rates that can be 85 % wrong
By Erik Öhlén 12 April, 2017