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  • UX and Conversion Design
    Illustration of Atomic research
    Everything You Need to Know About Atomic Research
    5 Reasons Why You Should Invest in Atomic Research
    Johanna Norberg och Magdalena Sjöstrand
    by Johanna Norberg & Magdalena Sjöstrand
  • Research and Analysis
    Create better hypotheses
    5 Things You Must Do to Create Better Hypotheses
    When we work with different companies, we often see similar problems. From a technical perspective, it has become quite easy to do A/B tests or make changes on sites, and A/B tests can therefore be done continuously.
    Rebecca Dumont
    by Rebecca Dumont
  • Digital Growth and Strategy
    Illustration UX
    UX and CRO - The Key to Success is Collaboration
    There are many different roles out there in the IT jungle, including within CRO and at Conversionista. But even if we call ourselves different things, we are parts of the same cake.
    Frida Norfors
    by Frida Norfors
  • Experimentation and A/B-testing
    AB test success illustration
    How Do I Succeed with A/B Testing?
    In this blog post, we go through 11 fundamental principles for successful A/B testing.
    Andreas Almqvist Gref
    by Andreas Almqvist Gref
  • Experimentation and A/B-testing
    ab scale
    3 things to A/B test if you haven’t started yet
    Three simple A/B testing strategies to help you get started: retroactive tests, testing different landing pages, and testing copy/value offers.
    Photo of Andreas Nordin
    by Andreas Nordin